Shopify Masters

Bringing an Existing Solution to a Market That Didn't Know About It (Yet)

Episode Summary

oVertone keeps your fantasy hair looking bright. On today's episode, oVertone's Liora Dudar and Maegan Scarlett share how they solved a problem their customers never knew they had.

Episode Notes

oVertone keeps your fantasy hair looking bright. On today's episode, oVertone's Liora Dudar and Maegan Scarlett share how they solved a problem their customers never knew they had.

Topics we cover:

1. How to vet your vendors.
2. How to figure out whether an employee is a good fit... in 30 days.
3. What to do when your customers have no idea your solution even exists.