Shopify Masters

Building a Profitable Clothing Brand on Shopify

Episode Summary

Alex Drexler, the founder of the New York City-based clothing brand Alex Mill, and CEO Roxanne Stahl O’Hara shares the journey of creating the perfect button-down shirt.

Episode Notes

Join Alex Drexler, the founder of the New York City-based clothing brand Alex Mill, as he shares his journey of creating the perfect shirt. That single garment transformed his company into an iconic fashion label, a label that’s on Shopify. 

Drexler and CEO Roxanne Stahl O’Hara also talk about their organic growth and creator collaboration secrets.

This episode originally aired in 2023.

Watch the video of this interview on the Shopify Masters YouTube channel

For more on Alex Mill and show notes: https://www.shopify.com/blog/alex-mill-following