Shopify Masters

How a “Nightmare” Ring Shopping Experience Turned Into a Niche Business

Episode Summary

In this episode of Shopify Masters, John Ruggiero and Michelle Luchese of Manly Bands discuss how to differentiate themselves in a saturated market and how to hire the ideal team for expansion.

Episode Notes

You'll learn how their bad experience from buying a wedding ring turned into Manly Bands

For more on Manly Bands and show notes: www.shopify.com/blog/manly-bands-niche-market?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast
 

Tune in to learn 

• How to figure out what differentiates you from your competitors 
• Why you should purchase from potential competitors 
• How do you decide what to copy from competitors what you do differently