Shopify Masters

How Bobbi Brown Created Her New Makeup Empire

Episode Summary

Bobbi Brown's son and Chief Marketing Officer at Jones Road Beauty, Cody Plofker talks about the strategies behind their success, and why their products work for customers of all ages.

Episode Notes

Bobbi Brown's son and Chief Marketing Officer at Jones Road Beauty, Cody Plofker talks about the strategies behind their success, and why their products work for customers of all ages. 

For more on Jones Road Beauty and show notes: https://www.shopify.com/blog/jones-road-beauty-marketing-trends-strategies?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast