Shopify Masters

How Mackage Went Global While Staying True to Its Roots

Episode Summary

Listen to how the Canadian outerwear brand Mackage stays true to its Montreal roots, even as it expands into global luxury markets.

Episode Notes

Mackage's founder and chief creative officer,  Eran Elfassy combined function and fashion, European and North American styles, and wool and leather to create this powerhouse outerwear brand. He shares how his company continues to push the boundaries of fashion and fabric, lessons he's learned negotiating with international suppliers, and how his designs has won the hearts of Madonna, Meghan Markle, and Gwyneth Paltrow. 

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