Shopify Masters

How Sarah’s Scribbles Went From Viral Comic to Creative Franchise

Episode Summary

In this episode of Shopify Masters, Sarah Andersen, the creator behind Sarah’s Scribbles and Fangs, shares her creative process, what she looks for in partners and collaborations, and how she runs a successful merchandise line.

Episode Notes

Sarah’s Scribbles has gathered close to 4 million fans on Instagram while Fangs was read over 38 million times. Sarah Andersen, the artist behind both pieces of work shares how she manages her business and creative process. 

For more on Sarah Andersen and show notes:  https://www.shopify.ca/blog/sarahs-scribbles-merch 

Tune in to learn: 

• The key qualities that Sarah looks for in her publishing and business partners
• The process of turning a viral comic into published books
• And the way Sarah approaches merch to make it authentic to her audience