Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs

Diversity Matters: This Makeup Brand's Movement for Inclusivity

Episode Summary

In this episode of Shopify Masters, Tomi shares her journey from viral social movement to the development and launch of her inclusive makeup line.

Episode Notes

In this episode, you’ll learn from an entrepreneur who validated her community through a hashtag campaign and then led her towards building her own business

Makeup For Melanin Girls is a direct-to-consumer beauty brand that leverages community feedback to develop cosmetics tailored to multiethnic beauty consumers. 

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