Shopify Masters

The Business of Planners: How to Create Products and Return Customers

Episode Summary

In this episode of Shopify Masters, Jessica Yasuda of Chasing Planner Peace shares how she creates products, markets within communities, and builds relationships with repeat customers.

Episode Notes

In this episode, you’ll learn form an entrepreneur who got well known in the planner community by posting content on Facebook Groups

Chasing Planner Peace sells a range of refillable, customizable planners with the widest range of planner refills

For more on Chasing Planner Peace and show notes: https://www.shopify.com/blog/chasingplannerpeace-product

Tune in to learn

• How you can build a customer base with custom work, but should quickly move to selling non-custom products
• How to promote your business in other people’s Facebook groups
• How to determine if people are actually going to pay for a product instead of just saying they would