In this episode of Shopify Masters, founder and CEO of FinalStraw, Emma Cohen shares how she built a cause-focused business and grew it into a financial success.
Emma Cohen’s time in Thailand exposed her to the effects that single-use plastics had on the ocean. She spent most of her days there cleaning up the washed-up plastic waste on beaches. Emma was so moved by this experience that she returned to school and completed a Master’s in environmental management and sustainability from Harvard. After working for over five years in sustainability research, Emma poured herself into developing a collapsible and portable stainless steel straw and launched FinalStraw in 2017.
For more on FinalStraw and show notes: https://www.shopify.ca/blog/finalstraw-cause