Shopify Masters

How a Beverage Brand Fills the Cups of Many

Episode Summary

As one of the first nationally distributed Black-owned coffee and tea brands in America, BLK & Bold is building a business with impact. Founders Pernell Cezar and Rod Johnson are pledging 5% of profits to support youth programs.

Episode Notes

In this episode of Shopify Masters, we chat with Rod Johnson of BLK&Bold on the importance of representation, creating change within communities, and plans for the future.  

For more on BLK&Bold and show notes: https://www.shopify.com/blog/blk-bold-social-impact  

Tune in to learn 

• Why Rod and Pernell left their corporate careers to start an impactful business
• How BLK&Bold established their retail relationships
• The importance of scalability when building a business model