Learn how perfectwhitetee co-founders Jen Menchaca and Lisa Hickey took their t-shirt company from wholesale to direct to consumer.
Perfectwhitetee co-founders Jen Menchaca and Lisa Hickey had decades of experience in fashion wholesale. Now, they’re taking their t-shirt company direct to consumer, and learning an entirely new strategy for selling online.
To learn more about perfectwhitetee and for show notes: https://www.shopify.com/blog/perfectwhitetee-wholesale-to-dtc