Shopify Masters

The "100 T-Shirts" Approach to Product Validation

Episode Summary

In this episode, you'll learn from an entrepreneur who tested her business idea by selling 100 t-shirts before launching their own website

Episode Notes

In this episode, you'll learn from an entrepreneur who tested her business idea by selling 100 t-shirts before launching their own website

Mallory Rowan is the founder of LVD FItness. LVD is a lifestyle apparel company that provides one month of clean water for every item sold.

Tune in to learn

• How they sold 100 shirts before launching their store
• How to build a community that engages with each other
• Why the type of content matters depending on which social media platform you’re using

Show Notes: http://www.shopify.com/blogs/blog/lvd-vip-list