Shopify Masters

The Journey Of Being A Distributor Of A 100-Year-Old Brand

Episode Summary

In this episode of Shopify Masters, Michael Hagen, founder of Hagan Ski Mountaineering, shares with us how he received the distribution rights to Austrian-made skis from a century-old company and launched Hagan Ski Mountaineering.

Episode Notes

Hagan Ski Mountaineering sells advanced backcountry skiing gear for accomplished skiers who want to accomplish more.  

For more on Hagen Ski Mountaineering and show notes: https://www.shopify.com/blog/hagan-ski-mountaineering-distributor  

Tune in to learn 

• How to help retailers sell and educate customers on your products 
• How to balance between selling to retailers and selling directly to consumers 
• How to identify and overcome the biggest hurdles for your customers that stop them from buying