Shopify Masters

The Key to Finding Your Next Customer

Episode Summary

Marc Barros, the founder of camera gear company Moment, explains how finding the next customer has guided Moment's 10-year evolution from hardware to a marketplace for creatives.

Episode Notes

Moment, a camera gear company, is 10 years old. Founder Marc Barros shares why connecting at the heart level is key to finding the next customer, and how he used this principle to expand Moment into a marketplace for creatives. Moment now sells everything from lenses and bags to digital courses and photography presets.

To learn more about Moment, read the blog post: https://www.shopify.com/blog/moment-customer-acquisition

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