Shopify Masters

Why ZootilityTools.com Launched a Kickstarter Just to Break Even

Episode Summary

On today’s episode you’ll learn why an entrepreneur chose to launch on Kickstarter just to break even. In this episode you'll learn: 1. What makes one product more likely to succeed than others. 2. The rule of thumb for pricing for retail. 3. How to create packaging appropriate for retailers.

Episode Notes

On today’s episode you’ll learn why an entrepreneur chose to launch on Kickstarter just to break even.

In this episode you'll learn:

  1. What makes one product more likely to succeed than others.

  2. The rule of thumb for pricing for retail.

  3. How to create packaging appropriate for retailers.